A Joint Lawsuit Has Been Filed Against Fake Reviews by Amazon & The Better Business Bureau

With the lawsuit that Amazon has filed in conjunction with the Better Business Bureau, the e-commerce company continues to enlist the courts in its quest to quash fake review posters. In 2022, the company sued AppSally and Rebatest, alleging that they coordinated free items or money in exchange for posting false product reviews.

In its lawsuit announcement, Amazon noted that it “invests significant resources” to stop fake reviews, including using machine-learning models and investigators to determine whether reviews are genuine. 

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