SPB Hospitality Merges With Krystal Restaurants

SPB Hospitality, an industry-leading operator and franchisor of casual, upscale, and brewery restaurants, today announced the completion of its merger with Krystal Restaurants, adding one of the nation’s most iconic restaurants to its growing portfolio of independently operated hospitality brands.

Founded in 1932 in a single Chattanooga, Tennessee location, Krystal today operates nearly 300 restaurants across 10 states, powered by a team of over 3,500 employees. For 90 years, Krystal has maintained its unwavering focus on delivering a one-of-a-kind taste experience through unique menu items offered at a great price. To support its team in maintaining a consistent brand experience across its growing portfolio of locations, Krystal created its Atlanta-based Restaurant Support Center, which provides real-time support and service for Krystal team members nationwide.

“We are thrilled to welcome Krystal to the SPB Hospitality family,” said Josh Kern, SPB Hospitality Interim Chief Executive Officer. “Krystal’s innovative approach to their menu, marketing, and overall strategy is inspiring, and over its 90-year history, Krystal has demonstrated its commitment to SPB’s overriding vision of providing a truly exceptional guest experience.”

Read the source article at businesswire.com