Spotify Expands Partnership With Google to Use AI to Tailor Podcasts and Audiobooks Recommendations

Spotify SPOT.N, on Thursday, expanded its partnership with Google Cloud to use large language models (LLMs) to help identify a user’s listening patterns across podcasts and audiobooks in order to suggest tailor-made recommendations.

Artificial intelligence-powered LLMs such as OpenAI’s ChatGPT and Google Bard, are trained on a massive amount of data to generate text and other content.

Google Cloud, owned by Alphabet GOOGL.O, has several LLMs such as PaLM 2, Codey, Imagen and Chirp that are trained on text, codes, images, audio and video.

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