Big Law
Unybrands Closes a $25M Investment Seed to Start a Platform Aimed at Acquiring Online Businesses
Buoyed by a $25 million seed investment, unybrands launched an e-commerce platform aimed at acquiring successful fulfillment by Amazon and direct-to-consumer sellers looking to scale.
Miami-based unybrands was co-founded in 2020 by CEO Ulrich Kratz, Eugen Miropolski, and Christian Harnischfeger to buy, build and boost online brands where business owners have reached the limits of their scale due to a lack of operational infrastructure and growth capital.
“It is a great time to be in this business,” Kratz told Crunchbase News. “Growth in e-commerce is going to accelerate more. We are bringing scale to small brands. Customer habits are changing, and they now want small brands and to go by reviews. We can marry that.”
