Consumer Law

Female Truckers Sue Meta Over Discriminatory Facebook Job Ads

Meta Platforms Inc. “routinely discriminates” in steering job ads to specific age and gender groups on its Facebook platform, a women’s truckers organization alleged in a civil rights complaint.

“Facebook’s algorithm regularly acts like recruiters in the 1960s (and even later), who identified jobs as ‘Male’ or ‘Female’ based on gender stereotypes or indicated their preferences to hire younger workers,” the nonprofit Real Women in Trucking said Thursday in a filing with the US Equal Employment Opportunity Commission.

Data culled from Facebook’s own online ad library shows that the algorithm selected to receive certain job listings were more than 99% male and 99% younger than age 55, even though the employers had asked that they be shown to people of all ages and genders, according to the complaint.

Read the source article at claimsjournal.com

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