Big Law
Kim Kardashian Calls SKKN Trademark Lawsuit a ‘Shakedown’
Kim Kardashian says she’s the subject of a “shakedown effort” in response to the accusation she’s using her celebrity status to secure the rights to a skincare line after being sued for trademark infringement by a small business owned by a Black woman.
Last year Cyndie Lunsford, founder of a Black-owned company called Beauty Concept filed an opposition to block Kim Kardashian’s attempt to trademark the name “SKKN By Kim.” She argued that the name was too similar to her brand SKKN +, which was already on the market. Lunsford has been operating the business out of a location in Brooklyn since 2018. She has been “taking steps to expand into a bigger physical location” in New York.
