Russell Wilson and Ciara’s Fashion Start-Up Will Open Its First Store in February
A fashion start-up co-founded by singer and entertainer Ciara, NFL quarterback Russell Wilson and former Lululemon CEO Christine Day is preparing to open its first brick-and-mortar shop.
The House of LR&C, which launched online in 2020, will open a pop-up near its Seattle headquarters in early February, Day said in an interview, with a selection from its three brands: Wilson’s Good Man Brand, LITA by Ciara and Human Nation, a gender-inclusive clothing label.
The brands are currently sold online and through wholesale partners Nordstrom, Kohl’s and online fashion site Revolve. But House of LR&C has been plotting a three-prong approach to retail since its inception, according to Day, who is the company’s CEO, that includes plans to sell directly to consumers online, via its own stores and through wholesalers like department stores.
