Starbucks Files Patent for Machine to Create Highly Customized Drinks

Starbucks has filed a fresh patent for a machine that could let baristas make complicated, customized drinks more quickly and enable customers to request particular colors for their beverages.

Starbucks’ menu features a vast array of hot and cold drinks made using strict recipes that dictate the quantities of each ingredient as well as the order they’re added in. In recent years, Starbucks has become a pioneer in menu customization, allowing people to modify their orders by adding more pumps of coffee, flavored syrups, or extra ice, for example.

The extensive personalization options have boosted sales, but have also created a headache for baristas as customers expect highly personalized drinks which are slower to make and easier to get wrong. In some cases, these drinks are linked to viral trends on TikTok.

Read the source article at businessinsider.com