Big Law
Walmart Offers Shoppers a Virtual Fitting Room
Walmart shoppers have a new reason to skip the fitting room.
Instead of trying on a pile of clothing, they can turn to a high-tech tool on the retailer’s website and app to do the heavy lifting.
The new tool, Choose My Model, allows a shopper to pick a person who resembles her height, shape and skin tone. The feature, powered by computer vision and artificial intelligence, shows how a clothing item would flow and fit on a similar body.