Big Law

Paramount Global & Nielsen Forge New Partnership, Resolving Dispute

Media giant Paramount Global and Nielsen have signed a new deal that would see the research firm provide measurement and analytics services across the CBS parent company’s platforms, ending a long-running dispute.

The multi-year deal, effective immediately, includes measurement for Paramount’s national and local broadcast, cable networks, and streaming on Paramount+ and Pluto TV.

Read more at Reuters.

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