Unilever’s Suave Brand Acquired by Yellow Wood Partners

Unilever consumer goods company announced this week that its Suave brand in North America has been acquired by Yellow Wood Partners LLC, a private equity firm. The British company confirmed the sale on Tuesday, Feb. 14.

Unilever USA said it has sold its beauty and personal care brand to the PEF company but did not divulge the financial terms of the acquisition deal. It is expecting to close the deal by the second quarter of this year.

But then again, it was clarified that the sale of Suave will only affect the units in the United States and Canada. Outside of these two countries, Unilever will remain the owner and continue the business operations of its Suave brand.

Read the source article at econotimes.com